About Frankie’s Family
Our Beginning
Frankie’s Family was born from one simple act of kindness. In 2016, our founder, Frankie Hilbert, set out to give back through the Salvation Army Angel Tree program. His goal was to raise $1,500 to adopt 15 angels. But with the support of his friends and family, something incredible happened — in just ten days, he raised $4,500, enough to adopt 45 angels.
That experience was life-changing. Seeing the impact that collective generosity could make inspired Frankie to dream bigger. The following year, he set an ambitious new goal: raise $15,000 to adopt 150 angels.
With careful planning, dedication, and the help of a matching donor, Frankie and his growing circle of supporters raised $17,500, matched by another $15,000 — allowing them to adopt an astounding 325 angels in 2017. What began as one person’s effort to give back had grown into a powerful community movement.
Becoming a Family
Recognizing the momentum and potential to do even more good, Frankie officially established Frankie’s Family as a 501(c)(3) nonprofit organization in 2018.
Our mission is simple yet powerful:
To be a loving, helping hand to those in need within our local community.
Since our founding, the Angel Tree Adoption Program has continued to grow each year thanks to the compassion and generosity of our community. Volunteers, donors, and partners come together annually to help make the holidays brighter for children, seniors, and families in need. They are the heart of what makes Frankie’s Family truly a family.
Our Impact
As we approach our 10th Annual Angel Tree Adoption in 2025, our goal is to raise $75,000 to adopt 750 angels.
Over the past nine years, we have:
Raised nearly $450,000
Adopted over 4,400 angels
Donated over $20,000 additionally in clothes and toys for “forgotten angels” who weren’t adopted
But our work doesn’t stop there. Inspired by the success of the Angel Tree program, Frankie’s Family has expanded its outreach to include:
Feeding the homeless
Annual coat drives
Canned food drives
Back-to-school supply drives
And other community initiatives throughout the year
Our Commitment
Frankie often says he’s been blessed beyond measure — but what he’s most grateful for is the incredible community that continues to make this mission possible.
Today, Frankie’s Family remains entirely volunteer-run, including Frankie himself. This means that over 98% of every dollar donated goes directly back into the community to support those who need it most.
Together, we’ve seen firsthand how kindness, generosity, and teamwork can transform lives.
Join Us
As we look toward another year of giving, we invite you to become part of the story. Your support helps us bring hope, joy, and love to families in need — one angel, one act of kindness, and one community at a time.
Join Frankie’s Family today and help us reach our goal of $75,000 for 750 angels this year.
2016- $4,500 45 Angels Adopted
2017- $32,500 325 Angels Adopted
2018- $42,500 425 Angels Adopted
2019- $45,000 450 Angels Adopted
2020- $52,500 525 Angels Adopted
2021- $53,000 530 Angels Adopted
2022- $60,000 600 Angels Adopted
2023- $75,000 750 Angels Adopted
2024- $75,000 750 Angels Adopted
We have donated over 2,750 new coats to those in need in our community.